Tuesday, June 28, 2022
HomeOtherEditorialAre Cycling Kit Designers on Strike or What?

Are Cycling Kit Designers on Strike or What?

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It’s that time of year; the teams all have their riders signed and gathered at camp (or, “rosters filled” as our North American chums would say), and presentations to the press abound, giving us the chance to see the stars in their new kit for the first time.

We’ve brought together some of the more controversial, recently announced team kits, which are dividing opinion up and down the land, and asking the question – what are they thinking?